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1969

Seiko 5 Sports

A sports watch targeted for more active and youger consumers than the Seiko 5 users. Remembered for its Hardrex glass (mineral crystal), improved 70m water resistance, luminous hands and hour markers and rotating ring.

Name Seiko 5 Sports
Time/Period 1969
Additional information The Seiko 5 Sports series was released in 1968 with a self-winding mechanism and high-durability design that even allowed swimming. It sold very well in both domestic and overseas markets, with help from the multiplier effects of advertising and sale promotion campaigns.